Please for a moment at the site of your company's general manager, how do you feel you do not know what is happening with sales, if surprised by bad news and consequently, is not well prepared for the answers? This is the reason why, sales executives must put emphasis on communications up.
His immediate boss expects you to provide the information, minimum necessary, it needs to make correct decisions. In that sense, you as a sales executive management should keep abreast of what is happening in the market. That is the purpose of meeting the reports that most executives do not like to prepare and submit monthly. However, this is the formal part of the communication.
There is also a direct communication, called informal communication, expressing feelings, opinions, expectations, doubts, fears and more. It is the communication that occurs from person to person, walking and chatting in the corridors of the company, in the dining room or in transit to visit an important client, with respect to some important event or issue.
However, many executives have bosses too volatile and / or traveler's quite difficult to access because they are not in their offices. Or, you can be the case that you are assigned a region of the country, far from the headquarters, in charge of the existing sales office there. Whatever the case, do or do not miss a week without communicating with your boss at least once.
Today, many media executives have own telecommunications have completely finished with the excuses that were given earlier to avoid communication with the boss. The existing facilities are varied and complete, in terms of allowing us to communicate, data, voice and image, we are already "old" phone and fax, mobile phones, Blackberry, iPod, Internet, PDAs, etc..
send or tell your boss your impressions and perceptions that have on the market, customers and competition, their feelings and opinions about what he was ordered to do, which has experienced observed, or what he wanted me to meet. Que sus comentarios no exijan respuesta, que tengan un claro tinte de “información” para su jefe. De seguro su jefe lo tomará como un medio suyo para sugerir nuevas ideas.
Este tipo de información que usted le brinda a su jefe inmediato, ya está indicando “sus propias preocupaciones”. Le está indicando a su jefe los aspectos y elementos a los que usted le pone mayor énfasis, cómo ve las cosas, las oportunidades que logra descubrir, los problemas que alcanza identificar, y lo más importante, “en qué forma proyecta empezar a mover a su fuerza de ventas hacia las metas (sus metas) y cuándo and how we will. "
In short, you should tell your boss: 1) what is happening in the market?, 2) what should be happening? And 3) what will do to make that happen? Make sure you have the time to achieve what is intended to achieve and the best way to get this time is that your boss will agree with you about what you are doing and where it goes. All this is talking about their strategic and tactical mindset to achieve results. Your boss will consider carefully.
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