A study by the website of consumables 'low cost' conZumo.com, only 16% of English remains true to the brand and schemes is possible that the crisis has caused major changes in how the English consumer. According to some of this study are that:
Among the measures taken by the English to address the crisis highlights that 59% points as the best solution weekly to make small purchases, 56% choose to always seek the best value price, while 44% do not use the credit card except for large quantities.
Also, 24% of consumers spaced over the frequency of purchase, visiting points of sale every two weeks, and only 9% is making a major purchase monthly.
Similarly, mid-range supermarkets and hypermarkets are preferred for 44% and 46% of English, respectively, and the followers of purchases 'gourmet' in high-end supermarkets are only 8%.
"The results of the survey show that a percentage of respondents now buying more private label products than before, and we believe this may be because you have changed the perception that an unbranded product can not offer the same quality one who does, 'said conZumo.com Director General, Eduardo Sanchez.
I may not give much importance to consume and make things start to realize that for a lower price there are many brands that offer us what we want.
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